Prominara vs Spotlight
Compare Prominara and Spotlight for AI visibility. See which platform is better for GEO optimization versus pure analytics and citation tracking.
Complete GEO platform offering audit, generation, and validation in one workflow. Built for agencies with white-label support and built-in llms.txt/Schema generators.
Feature Comparison
| Feature | Prominara | Spotlight |
|---|---|---|
| AI Visibility Audits | ||
| llms.txt Generator | ||
| Schema Markup Generator | ||
| Citation Analytics | ||
| Competitive Benchmarking | ||
| Custom Dashboards | Multi-site | |
| Search Trend Tracking | ||
| Actionable Recommendations | ||
| White-label Reports | ||
| Data Exports | ||
| Free Tier | ||
| Optimization Workflow |
Prominara
Strengths
- Complete workflow: audit, generate, validate
- Built-in llms.txt and Schema generators (unique)
- Agency-first design with white-label
- Actionable recommendations, not just dashboards
- Competitive pricing for agencies
Limitations
- Newer platform, smaller user base
- No Claude or Gemini chat validation yet
- Enterprise features in development
Spotlight
Strengths
- Deep analytics focus
- Good data visualization
- Trend analysis capabilities
Limitations
- Analytics-only (no optimization tools)
- No generators (llms.txt or Schema)
- No actionable recommendations
- Higher learning curve
Our Verdict
Prominara offers a complete GEO workflow (audit, generate, validate) while Spotlight focuses purely on analytics. Prominara is better for teams that need to act on data; Spotlight suits teams that want deep analytics without optimization tools.
Choose Prominara if:
You need a complete GEO workflow with optimization tools, you want built-in generators, or you run an agency needing white-label deliverables.
Choose Spotlight if:
You only need deep analytics and data visualization, your team handles optimization separately, or you want custom dashboards for reporting.
Frequently Asked Questions
Is Prominara a good Spotlight alternative?
Yes, especially if you need optimization tools alongside analytics. Prominara offers citation analytics plus AI audits, llms.txt/Schema generators, and actionable recommendations that Spotlight lacks.
Does Spotlight offer optimization tools?
No. Spotlight is analytics-only. It tracks and visualizes data but does not provide optimization tools like generators or audit-driven recommendations. Prominara covers both analytics and optimization.
Which platform is better for agencies?
Prominara is built agency-first with white-label reports and multi-client management. Spotlight focuses on analytics dashboards without agency-specific features.
Can I use both Prominara and Spotlight together?
While possible, Prominara already includes citation analytics and Share of Voice tracking. Most teams find Prominara covers both analytics and optimization needs without needing a separate analytics tool.
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