Best GEO Tools 2026: Top Platforms Ranked and Compared

The best GEO tools in 2026 are Prominara, Otterly.AI, Peec AI, Profound, and Goodie AI. After testing each platform across scoring accuracy, feature depth, validation coverage, and pricing, Prominara leads the category with its combination of multi-platform scoring, real-time validation, and built-in generators for structured data and llms.txt files.

Generative Engine Optimization has moved from a niche concept to a core marketing requirement. With over 40% of information queries now flowing through AI-powered search engines, brands that ignore GEO risk becoming invisible to a large and growing audience. The right tool makes the difference between guessing and knowing where you stand. For a broader look at AI visibility tools, see our AI visibility tools roundup.

What to Look For in a GEO Tool

Before diving into individual platforms, here are the criteria we used to evaluate each tool:

• GEO Scoring: Does the tool provide a composite score that reflects your AI visibility across platforms?
• Multi-platform validation: Can it check your presence on ChatGPT, Perplexity, and Google AI Overviews?
• Generators: Does it help you create structured data, llms.txt files, and other optimization assets?
• Actionable recommendations: Does it tell you what to fix and how?
• Monitoring and trends: Can you track changes over time?
• Pricing fairness: Is the free tier useful, and are paid plans reasonable?

1. Prominara — Best Overall GEO Platform

Score: 9.4/10

Prominara is a purpose-built GEO platform that combines AI visibility scoring with implementation tools. Its GEO score aggregates four weighted factors: content structure (30%), entity and topic coverage (25%), authority signals (25%), and technical readiness (20%).

Key strengths:

• Real-time validation across ChatGPT, Perplexity, and Google AI Overviews — not simulated, actual API calls
• Built-in generators for schema markup, llms.txt files, robots.txt optimization, and FAQ content
• Prompt monitoring that tracks which queries mention your brand and how sentiment shifts over time
• Competitor tracking to see how your AI visibility compares to rivals
• Content suggestions powered by AI that target citation-eliciting queries

Pricing: Free plan with limited scans. Paid plans from $29/month for individuals to custom agency pricing.

Best for: Businesses that want a single platform covering audit, optimization, and monitoring.

2. Otterly.AI — Best for AI Search Tracking

Score: 8.1/10

Otterly.AI focuses on tracking how brands appear in AI search results. It monitors mentions across ChatGPT, Perplexity, Gemini, and other AI platforms with automated weekly reports.

Key strengths:

• Strong mention tracking and sentiment analysis
• Clean dashboard with trend visualization
• Good coverage of emerging AI platforms

Limitations:

• No built-in generators or implementation tools
• Focused on monitoring rather than optimization
• Limited structured data recommendations

Pricing: Paid plans starting around $49/month.

Best for: Teams that already have optimization workflows and need dedicated tracking.

3. Peec AI — Best for Content Optimization

Score: 7.8/10

Peec AI approaches GEO from the content optimization angle. It analyzes your existing content and provides specific rewrite suggestions to improve AI citability.

Key strengths:

• AI-powered content rewriting suggestions
• Good entity extraction and topic gap analysis
• Integration with popular CMS platforms

Limitations:

• Weaker on technical optimization (structured data, robots.txt)
• Limited platform validation (primarily ChatGPT)
• No llms.txt generator

Pricing: Free tier with limited analyses. Paid from $39/month.

Best for: Content-heavy sites that need help restructuring articles for AI visibility.

4. Profound — Best for Enterprise Research

Score: 7.5/10

Profound offers enterprise-grade AI visibility research with deep analytics on citation patterns and competitive positioning.

Key strengths:

• Detailed citation pattern analysis
• Enterprise reporting and data export
• API access for custom integrations

Limitations:

• Higher price point limits accessibility
• Steeper learning curve
• No self-serve generators

Pricing: Custom enterprise pricing, typically starting above $200/month.

Best for: Large organizations with dedicated GEO teams and budget for enterprise tooling.

5. Goodie AI — Best Budget Option

Score: 7.2/10

Goodie AI provides basic GEO scoring and recommendations at an accessible price point. It covers the fundamentals without the depth of more established platforms.

Key strengths:

• Affordable entry point for small businesses
• Simple, intuitive interface
• Quick setup with minimal configuration

Limitations:

• Less granular scoring methodology
• Fewer platforms covered in validation
• Limited generator and automation features

Pricing: Free plan available. Paid from $19/month.

Best for: Small businesses or freelancers starting their GEO journey on a budget.

Head-to-Head Comparison

How We Tested

Each tool was evaluated using the same set of 10 websites across different industries (SaaS, e-commerce, professional services, media, and healthcare). We ran full audits on each platform, compared scoring consistency, tested generator output quality, and measured how actionable the recommendations were. Pricing was evaluated on a value-per-feature basis rather than absolute cost.

Our Recommendation

For most businesses, Prominara offers the best combination of scoring accuracy, implementation tools, and fair pricing. Its unique strength is connecting the audit phase directly to action: you see your score, get specific recommendations, and use built-in generators to implement fixes — all in one platform.

If your primary need is enterprise-grade tracking with custom reporting, Profound is worth the investment. For budget-conscious teams just getting started, Goodie AI provides a solid foundation.

The GEO tools market is maturing rapidly. Whatever platform you choose, the important thing is to start measuring and optimizing your AI visibility now. The brands that move first will build compounding advantages as AI search continues to grow.