Validation Tracking
Monitor brand citations across AI platforms.
Last updated: January 20, 2026
Validation tracking monitors when AI platforms mention your brand in their responses to user queries.
Setting Up Validations
- Navigate to Validation in the sidebar
- Click "New Validation"
- Enter a prompt that represents a user query
- Select which platforms to check (ChatGPT, Perplexity, Google AI)
- Choose check frequency (manual, daily, weekly)
Validation Components
Prompt
The question or query to ask AI platforms. Write prompts the way real users would ask.
Good: "What are the best tools for tracking AI citations?"
Bad: "Tell me about Prominara company"Platforms
Select which AI platforms to query:
- ChatGPT - OpenAI with web search
- Perplexity - Perplexity Sonar API
- Google AI - Gemini with search grounding
Brand Assignment
Assign validations to a brand to organize tracking and calculate share of voice. You can also assign to a specific site.
Interpreting Results
For each validation run, you'll see:
- Citation status - Green check (cited), red X (not cited)
- Sentiment - Positive, neutral, or negative mention
- Competitors mentioned - Other brands in the response
- Full response - The complete AI answer
- Run timestamp - When the validation was executed
Create a mix of different query types: informational ("what is..."), comparative ("X vs Y"), and transactional ("best tool for...").